BIA Reports

These are the reports I fully created compiling BIA’s marketing analytics for the year. All data is also included in BIA’s Annual Reports.

Please click the image to access the reports.

2024 Marketing Report

A comprehensive, data-driven analysis of marketing performance with deeper insights, year-over-year comparisons to 2023, and expanded coverage including YouTube and BIA Connect.

2023 Marketing Report

A concise, narrative-driven overview of marketing performance highlighting strong engagement and key growth moments across platforms.